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Headturner

Brussels, Belgiumheadturner.io
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About

Headturner is a LinkedIn-focused B2B growth partner for B2B SaaS companies, covering paid media across LinkedIn, Meta and Google. It was founded by Thilak Sarda, who ran LinkedIn and paid social in-house at B2B SaaS companies across the Belgian, Dutch and German markets before starting the agency.

Headturner works with a handful of teams at a time, either as a senior strategist alongside an in-house team or done for you, end to end. Every engagement starts by fixing the foundations in the existing ad account, from targeting and tracking to campaign structure, before building new company and thought leader ads. Headturner has built thought leader engines for multiple founders and agencies, boosting their best LinkedIn posts with ads.

What Headturner offers

  • Full-funnel paid media strategy across LinkedIn, Meta and Google.
  • ICP and audience building, campaign set-up and optimisation.
  • Thought leader ads that boost founders’ best LinkedIn posts.
  • Creative direction, ad concepts and ongoing creative testing.
  • Reporting and pipeline influence tracking, aligned with sales.

How Headturner works with Heyoo

Headturner complements Heyoo’s organic advocacy with paid amplification. It helps clients identify high-potential thought leadership content, build the right targeting strategy and amplify it through LinkedIn Ads, so founders and companies reach relevant audiences and build authority faster.

ROI

Why companies actively manage thought leadership

Thought leadership on LinkedIn works when real people show up consistently. Heyoo helps you turn authentic employee voices into measurable reach, engagement and demand.

Calculate your ROI
39%Shorter sales cycleSource: Heyoo Customer Survey 2026
7×More engagementSource: LinkedIn
12×More reachSource: LinkedIn
Trusted by

Heyoo’s customers include SWARCO, TestGorilla, AllYourBI, Workwize, peple, Red Kiwi, Purple, Contentoo, Neople, Converseon, Payhawk, asqin and Effectory.

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See how Heyoo can run your LinkedIn strategy

Book a personal 30-minute demo to see how Heyoo helps activate employees and leaders through authentic advocacy and managed thought leadership.

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39%
Shorter sales cycle
7×
More engagement
12×
More reach
Neople
“We’re much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”
Adrie Smith AhmadAdrie Smith AhmadContent and Brand Lead