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Portrait of Wendy van Gilst

Wendy van Gilst

Amsterdam, Netherlandslinkedin.com/in/wendyvangilst
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About

Wendy van Gilst is a certified LinkedIn consultant based in Amsterdam who helps businesses attract their ideal customers on LinkedIn, through personal branding, advertising or both. She builds LinkedIn strategies that fit each company’s business goals, so lead generation becomes a steady flow that the business controls.

Before starting her consultancy, Wendy spent more than five years at LinkedIn, helping enterprise companies advertise on the platform for marketing and employer branding. She is a LinkedIn Certified Marketing Expert and an approved Sales Navigator trainer, and has worked with companies including DSM-firmenich, Plinkr and DDA & Company.

What Wendy van Gilst offers

  • LinkedIn advertising strategy for brand awareness, full-funnel campaigns and high-quality leads.
  • LinkedIn company page strategy to build community, drive leads and attract talent.
  • Personal branding and LinkedIn profile set-up for founders and professionals.
  • Masterclasses on B2B social strategy, content planning, company pages and profiles.
  • Strategy sessions, content reviews and strategy blueprints.

How Wendy van Gilst works with Heyoo

Wendy helps businesses set the LinkedIn strategy for their company page, personal brands and paid campaigns. Heyoo helps their leaders and employees put that strategy into practice with personalised LinkedIn content and ongoing activation, so every profile adds to the brand Wendy helps them build.

ROI

Why companies actively manage thought leadership

Thought leadership on LinkedIn works when real people show up consistently. Heyoo helps you turn authentic employee voices into measurable reach, engagement and demand.

Calculate your ROI
39%Shorter sales cycleSource: Heyoo Customer Survey 2026
7×More engagementSource: LinkedIn
12×More reachSource: LinkedIn
Trusted by

Heyoo’s customers include SWARCO, TestGorilla, AllYourBI, Workwize, peple, Red Kiwi, Purple, Contentoo, Neople, Converseon, Payhawk, asqin and Effectory.

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39%
Shorter sales cycle
7×
More engagement
12×
More reach
Neople
“We’re much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”
Adrie Smith AhmadAdrie Smith AhmadContent and Brand Lead